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JR Hotel Group makes LINE, the biggest communication app in Japan, possible as a loyalty membership pass

JR Hotel Group announced that LINE, the biggest communication app in Japan, became an option as ‘JR Hotel Members(JRHM)’ pass though ID linkage with LINE. A JRHM member need to register on JRHM official LINE account  or JR hotel official LINE account.

A launch campaign offers 300 membership points to a member who register on LINE for three months by September 30 2024.