Rikkyo University, Hinomaru bus operator and Sky Hop Bus Marketing Japan has started selling ‘Neo Tokyo Tour,’ a sightseeing open-top bus tour in the nighttime in Tokyo. The idea was created by Rikkyo University Tourism Department students in the fieldwork class.
The tour contains food and drink tickets and amusement tickets in the talked-about Tokyu Kabukicho Tower in Shinjyuku after sightseeing tour in the nighttime. Voice-guidance app ‘emorip,’ linking to positioning information, is also available for guests.
The students conceived the idea to solve an issue that there are few night entertainments in Tokyo and to contribute to grow nighttime economy in tourism.
