West Nippon Expressway Company and Hyogo Prefecture’s road public corporation will begin selling San’in-Setouchi-Shikoku Expressway Pass exclusively for international visitors on March 25 2017. The special pass allows them to get on or out expressways without additional charges in the period from three to 10 days in a row. The price is 6,000 JPY for a three-days plan.
At the same time, ten prefectures in the targeted regions and rent-a-car companies will jointly develop a drive campaign, which includes distribution of shopping coupons and multi-languages driving maps and promotion activities in Hong Kong, Taiwan, Korea, U.S. or Europe.