Statistics

Hakuhodo survey finds half of respondents selected online shopping for goods of less than 10,000 JPY, while more than 60% said real shopping is better for goods of 30,000 JPY or higher.

Japanese travel agents are still struggling with the pandemic, as sales of 46 major travel companies increased by 255.2 % year on year to 62.4 billion JPY in total in April 2021, but the result was still 85.2% lower than April 2019.

Booking.com survey finds that 82% of Japanese respondents answered ‘Sustainability is very important in traveling,' but 28% said that they did not know how to search sustainable accommodations.

The tourism industry is far behind other industries in terms of the number of companies taking measures for SDGs. The ratio is 20.3%, according to the joint survey by Rikkyo University and JTB Tourism Research & Consulting. Major challenges are shortage of human resources, times and budgets.

the number of Japanese guest nights was up 146.9% to 24 million in April 2021 over March 2020, but still down 52.8% compared to March 2019. The average occupancy rate was 32.5%, dropping from 34.9% in March 2021.

Sales of 46 major travel companies reduced by 78.4% year on year to 999.7 billion JPY in total in FY2020, reducing overseas travel by 97.7% to 42.5 billion JPY and inbound travel by 96% to 9.1 million JPY respectively amid the pandemic.

Nine out of the top 10 receiving the subsides for employment adjustment are an airline and tourism-related companies. Top is ANA with 43.7 billion JPY, followed by Oriental Land operating Tokyo Disneyland.

Domestic travel consumption by Japanese travelers was down 50.1% year on year to 1.6 trillion JPY in the first quarter of 2020 under the second declaration of a state of emergency, as Japanese domestic travelers was also down 46.1% to 50 million.

The number of Japanese guest nights was up 18.2% to 26.9 million in March 2021 compared to March 2020, and the average occupancy rate was 34.3%, improving from 26.9% in February.

Domestic travelers are expected to reach 9.5 million in this year’s Golden Week period between April 25 and May 5, about 1.9 times more travelers than a year ago, and travel consumption is expected to amount to 306.9 billion JPY in total, about 2.1 times more consumption than a year ago.

JTB survey shows that the ratio of Japanese people who have plans to travel in a week-long Golden Week season of 2021 is only 10.3%. Many people answered that they will cancel their planning travels when declaration of a state of emergency is issued.

Sales of 46 major travel companies reduced by 85.9% year on year to 42.6 billion JPY in total in February 2021 amid the second declaration of a state of emergency. Sales of domestic travel were down by 76.6% to 39.1 billion JPY.

According to Tokyo Shoko Research, the number of accommodation bankruptcies in Japan in FY2020 was up 71.9% year on year to 127, the first over 100 since FY2013. 68 bankruptcies, 53.5% of the total, were relevant to COVID-19.

JTB survey shows the ratio of ‘married couples or partners’ as a traveling company was up 4.4 points to 33.1% in 2020, and also the ratio of ‘traveling alone’ up 3.9% to 17.1% in the pandemic.

JTB survey shows that more answers of ‘I am willing to travel in Japan more than before' were found among females than among males, and the ratio of 20s and 30s females was particularly higher than any other age and sex segments.

Japanese guest nights was down 46% year on year to 17.6 million in February 2021 , slightly higher than a 49.7% reduction in January, and the average occupancy rate was 26.9%, improving a little from 23.4% in January.

JTB Tourism Research & Consulting's survey shows that Japanese who experienced overseas travelers in 2019 traveled in Japan in 2020 more frequently than those who experienced domestic travel only in 2019.

Relationship travelers, who visit particular local community for a particular purpose, is estimated at 18.27 million, about 20% of all 106 million 18 years old or older residents nationwide, which consist of 8.61 million (18.4% of all residents) in three major urban areas and 9.66 million (16.3% of all residents) in other local areas.

The number of Japanese guest nights was down 51.1% year on year to 16.4 million in January 2021, largely affected by the state of emergency declaration from December 2020, and the average occupancy rate dropped to 23.7% from 37.7% in December.

The total number of Japanese guests in major hotels in Kyoto City was down 32.5% year on year in 2020. New 518 hotels opened, while 580 hotels closed through 2020. The total number of hotels in Kyoto City decreased year on year for the first time since 2015.